the grass is greener on the internet

The sell-out
July 18, 2009, 3:50 pm
Filed under: 1 | Tags: , , ,

For years hardcore Black Eyed Peas fans have been repeating that litany of the musical world; “I liked their earlier stuff better”

But the latest track ‘I’ve got a feeling’ hasn’t just caved to the electro phenomenon, it’s also clearly sold some advertising space.

I count five products, how about you?

Reminds me of a conversation with Age about American Apparel…similarly, BEP started out with niche appeal to a few of the ‘cool kids’, and rode the wave when their style became mainstream. Now that their style is no longer dominant, should they retain their roots or face tough competition in trying to trend-hop?


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