the grass is greener on the internet

McCafe? You mean McCopy
March 24, 2009, 10:48 pm
Filed under: 1 | Tags: ,

Just an observation of AdLand politics…

Bendigo Bank did a kitschy ad a while back around the theme ‘Community’. Alone amongst all of the banks they’re able to work the fun factor, and quite well. In case you didn’t see it…

Hope you listened carefully, because it’ll sound familiar in one of the latest Maccas ads…

Either someone was very quick to build the warm and fuzzies out of a feel-good ad, or there’s an ad agency out there with a penchant for indie music and fat paychecks. (Wait, I just described every ad agency. Scratch that. Someone’s in love with Her Space Holiday.)


Leave a Comment so far
Leave a comment

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: