the grass is greener on the internet

Branding = Love
November 6, 2008, 6:00 pm
Filed under: 1

Branding is like love.

We think we can control it.

We can’t.

We think that as long as we put effort in on our side, we’ll get an equal response.

It doesn’t always work like that.

When it works, it can lead to life-long relationships.

When it goes sour it can be equally deterring.

Some end up spending a lot. Some only a little.

But what’s more important is how it makes the other person feel.


4 Comments so far
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So Brand Managers act as Cupid?

Comment by Zac Martin

Brand Managers need to be at the heart of the brand, being the source of the the life-giving motion to the rest of its parts. Aww.

Comment by katherineliew

fully. in favour.

Comment by wabbit

You could definitely see your skills within the work you write. The arena hopes for even more passionate writers like you who are not afraid to mention how they believe. Always follow your heart. “Until you walk a mile in another man’s moccasins you can’t imagine the smell.” by Robert Byrne.

Comment by Antonette Kane

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